
Designed a Sleek & clean Website & application for UP Tourism during Mahakumbh Mela 2025.
KJ
KJ
KJ
Hello!
I’m a User Experience Designer based in Ahmedabad, India. I’m very passionate about the work that I do.
I’m a User Experience Designer based in Ahmedabad, India. I’m very passionate about the work that I do.
I’m a User Experience Designer based in Ahmedabad, India. I’m very passionate about the work that I do.


My Services
I design intuitive digital experiences grounded in user research and behavioral data. From wireframing and information architecture to high-fidelity prototyping, I ensure every interaction is seamless, accessible, and aligned with user needs.
I design intuitive digital experiences grounded in user research and behavioral data. From wireframing and information architecture to high-fidelity prototyping, I ensure every interaction is seamless, accessible, and aligned with user needs.
I design intuitive digital experiences grounded in user research and behavioral data. From wireframing and information architecture to high-fidelity prototyping, I ensure every interaction is seamless, accessible, and aligned with user needs.
I develop strategic copy that engages audiences and drives action. My services range from defining brand voice guidelines , writing SEO-friendly web copy, UX Research to crafting microcopy that guides users through digital interfaces.
I develop strategic copy that engages audiences and drives action. My services range from defining brand voice guidelines , writing SEO-friendly web copy, UX Research to crafting microcopy that guides users through digital interfaces.
I develop strategic copy that engages audiences and drives action. My services range from defining brand voice guidelines , writing SEO-friendly web copy, UX Research to crafting microcopy that guides users through digital interfaces.
I craft visually striking websites that perform flawlessly across all devices. My focus is on combining clean code principles with modern aesthetics to create responsive layouts that strengthen brand identity and maximize conversion.
I craft visually striking websites that perform flawlessly across all devices. My focus is on combining clean code principles with modern aesthetics to create responsive layouts that strengthen brand identity and maximize conversion.
I craft visually striking websites that perform flawlessly across all devices. My focus is on combining clean code principles with modern aesthetics to create responsive layouts that strengthen brand identity and maximize conversion.
I create bespoke imagery that humanizes brands and simplifies complex ideas. Whether for editorial content, marketing campaigns, or digital interfaces, my illustrations provide a unique visual language that distinguishes your brand from the competition.
I create bespoke imagery that humanizes brands and simplifies complex ideas. Whether for editorial content, marketing campaigns, or digital interfaces, my illustrations provide a unique visual language that distinguishes your brand from the competition.
I create bespoke imagery that humanizes brands and simplifies complex ideas. Whether for editorial content, marketing campaigns, or digital interfaces, my illustrations provide a unique visual language that distinguishes your brand from the competition.


About
I’m Kajol Kumari, a UX Designer based in Ahmedabad, India. I’m very passionate about the work that I do every day.
My background in Sociology, combined with my passion for Design, enables me to create thoughtful, user-centred experiences. I’m all about crafting accessible designs that truly make a difference in people’s lives. Whether it’s brainstorming fresh ideas or tackling challenges in fast-paced environments, I thrive where innovation meets purpose.
I have had the pleasure to work with companies across a variety of industries. I'm always interested in new, exciting and challenging adventures.
Led the end-to-end UX design for 3+ web applications (SaaS/B2B), improving task completion rates (a key UX metric) by 18%. Created low-fidelity wireframes and high-fidelity interactive prototypes in Figma; ensured design specifications adhered to WCAG. Designed marketing assets that applied CRO principles, increasing user engagement by 15% and boosting lead conversions.
Led the end-to-end UX design for 3+ web applications (SaaS/B2B), improving task completion rates (a key UX metric) by 18%. Created low-fidelity wireframes and high-fidelity interactive prototypes in Figma; ensured design specifications adhered to WCAG. Designed marketing assets that applied CRO principles, increasing user engagement by 15% and boosting lead conversions.
Led the end-to-end UX design for 3+ web applications (SaaS/B2B), improving task completion rates (a key UX metric) by 18%. Created low-fidelity wireframes and high-fidelity interactive prototypes in Figma; ensured design specifications adhered to WCAG. Designed marketing assets that applied CRO principles, increasing user engagement by 15% and boosting lead conversions.
Designed UI assets and interactive visual content for social platforms, achieving a 30% increase in engagement across Instagram and LinkedIn. Optimized informa-on architecture and content layout for blogs, resulting in a 22% boost in user traffic.
Designed UI assets and interactive visual content for social platforms, achieving a 30% increase in engagement across Instagram and LinkedIn. Optimized informa-on architecture and content layout for blogs, resulting in a 22% boost in user traffic.
Designed UI assets and interactive visual content for social platforms, achieving a 30% increase in engagement across Instagram and LinkedIn. Optimized informa-on architecture and content layout for blogs, resulting in a 22% boost in user traffic.
Conducted foundational UX research (surveys, field studies, competitive analysis) to inform the design strategy and prototypes for urban development initiatives.
Conducted foundational UX research (surveys, field studies, competitive analysis) to inform the design strategy and prototypes for urban development initiatives.
Conducted foundational UX research (surveys, field studies, competitive analysis) to inform the design strategy and prototypes for urban development initiatives.
"Her work made the experience feel effortless and clear, even when the idea behind it was complex. She brings warmth, clarity, and personality into digital products in a way that feels genuinely user-first."
UX & Brand Designer
" Her design philosophy and clarity of thought was excellent. She helped us create our first landing page and generate good amount of leads."
Business Manager
"Kajol has demonstrated strong UX fundamentals within their first year as a UX Designer. She consistently applies user-centered thinking, creates intuitive wireframes, and collaborates well with cross-functional teams. Her willingness to learn and incorporate feedback has made a noticeable impact on product usability."
Principal UX Designer
"Her work made the experience feel effortless and clear, even when the idea behind it was complex. She brings warmth, clarity, and personality into digital products in a way that feels genuinely user-first."
UX & Brand Designer
" Her design philosophy and clarity of thought was excellent. She helped us create our first landing page and generate good amount of leads."
Business Manager
"Kajol has demonstrated strong UX fundamentals within their first year as a UX Designer. She consistently applies user-centered thinking, creates intuitive wireframes, and collaborates well with cross-functional teams. Her willingness to learn and incorporate feedback has made a noticeable impact on product usability."
Principal UX Designer
"Her work made the experience feel effortless and clear, even when the idea behind it was complex. She brings warmth, clarity, and personality into digital products in a way that feels genuinely user-first."
UX & Brand Designer
" Her design philosophy and clarity of thought was excellent. She helped us create our first landing page and generate good amount of leads."
Business Manager
"Kajol has demonstrated strong UX fundamentals within their first year as a UX Designer. She consistently applies user-centered thinking, creates intuitive wireframes, and collaborates well with cross-functional teams. Her willingness to learn and incorporate feedback has made a noticeable impact on product usability."
Principal UX Designer
My Works
Process
01.
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design. This is where I take inspiration from different resources and create moodboards.
02.
I then try to draw a quick version of wireframes on my iPad enabling me to get the sketches out on the paper. This gives me an idea of how MVP would look like, what design features are priority & how quickly I can convey the message.
03.
This is where the real game begins! You checkout which versions of your wireframes would make to the final phase. Polishing UI, creating lo-fi & hi-fi screens and collaborating with developers to deliver a functional product.
04.
This is where your product goes live! I try to do usability test before launcing the product and iterating from feedbacks. If the client sees the performance metrics of the products and if it's success, we've created a fully functional app.
01.
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design. This is where I take inspiration from different resources and create moodboards.
02.
I then try to draw a quick version of wireframes on my iPad enabling me to get the sketches out on the paper. This gives me an idea of how MVP would look like, what design features are priority & how quickly I can convey the message.
03.
This is where the real game begins! You checkout which versions of your wireframes would make to the final phase. Polishing UI, creating lo-fi & hi-fi screens and collaborating with developers to deliver a functional product.
04.
This is where your product goes live! I try to do usability test before launcing the product and iterating from feedbacks. If the client sees the performance metrics of the products and if it's success, we've created a fully functional app.
01.
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design. This is where I take inspiration from different resources and create moodboards.
02.
I then try to draw a quick version of wireframes on my iPad enabling me to get the sketches out on the paper. This gives me an idea of how MVP would look like, what design features are priority & how quickly I can convey the message.
03.
This is where the real game begins! You checkout which versions of your wireframes would make to the final phase. Polishing UI, creating lo-fi & hi-fi screens and collaborating with developers to deliver a functional product.
04.
This is where your product goes live! I try to do usability test before launcing the product and iterating from feedbacks. If the client sees the performance metrics of the products and if it's success, we've created a fully functional app.
Tools that power my every day:
I've gathered common questions and their answers to make your experience smoother. If you can't find what you're looking for, feel free to reach out to me.
I typically work on a per-project basis to keep things transparent and simple for both sides. This means you’ll know exactly what you’re paying for upfront. For full-time roles, i'm open to discussion and flexible pricing.
I’ve been designing professionally for 2 years, working with clients across different industries. It’s a craft I’ve refined with both passion and experience.
I don’t offer free trial designs, but you can review my past work to get a strong sense of my style and quality. I’m happy to walk you through my process too.
I start with a discovery call or brief to understand your needs. From concept to final delivery, it usually takes 1–3 weeks depending on the project’s scope.
Contact